08/26/2026
Cool pavement sounds like a simple solution to urban heat, but does it actually make cities cooler? Westward takes a closer look at the science, the claims, and the potential tradeoffs behind this increasingly popular approach. Before calling it a solution, it’s worth understanding what the research actually shows. Read Westward’s latest blog:
On a hot Texas afternoon, asphalt can become significantly hotter than the air above it. Roads and parking lots absorb solar energy throughout the day and release some of that stored heat later, contributing to the urban heat island effect. One proposed solution is “cool pavement,” a lighter-col...