05/06/2026
Big news from Cater-Bake!
We're delighted to welcome James Hickley to the Cater-Bake team as our new Sales Leader.
James isn't new to the hospitality and catering equipment industry. His career has taken him from Nisbets in Bristol to key account management roles, and even across the world to Australia, where what was meant to be a gap year turned into an exciting career opportunity.
One of the things that attracted James to Cater-Bake was our reputation.
As he puts it, "When customers stay with a business for years, it's a sign you're doing something right."
With a passion for building relationships, understanding customers' needs, and helping businesses find the right solutions, James is looking forward to meeting both existing and new customers over the coming months.
You'll spot him at industry events, customer sites, and making/testing pizzas in the CaterBase kitchen before long šš
Please join us in giving James a warm Cater-Bake welcome! š