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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

TrueLook Construction Cameras

Name: TrueLook Construction Cameras
Address: Winston-Salem, NC, US
Telephone: +18338783566

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TrueLook Construction Cameras

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TrueLook Construction Cameras deliver the most advanced feature set in the industry.

TrueLook is the only construction camera company to include remote live viewing, custom time-lapsing, and Intelligent Security standard on every camera. For over 20 years, TrueLook has pioneered new construction camera technologies, beginning with one of the world's first Pan-Tilt-Zoom cameras. Their cameras capture over 50,000 construction time-lapse photos every day across the U.S. and Canada and have delivered more than three billion images to 100 million users.

10/28/2026

Groundbreak just wrapped, and our focus is already on the next stage.

Roger Yarrow, our Co-Founder and CEO, and Joe Norris, our Chief Sales Officer, are speaking at Datacenter Dynamics Connect in Virginia on November 3.

Their session, "The rise of the intelligent jobsite," looks at what data center builds can get from construction cameras today. Cameras have always shown what’s happening on site.

The next generation of visual tech points teams to what changed, what matters, and what needs attention, which counts for a lot when AI demand has every project moving fast.

If you'll be there, catch them at 11:00 a.m. on the Showcase Stage in the Lansdowne Ballroom Foyer. 👀

Session details: https://datacenterdynamics.pulse.ly/lsqt29lrj6

10/27/2026

7 AM: the daily report. 10 AM: the schedule changed. 1 PM: an RFI is still waiting on an answer. 3 PM: the insurance certificate is due. 4 PM: someone asks if the concrete truck ever showed up. 👀

That’s one Tuesday. On Oct 30, five tools get 10 minutes each to show how they handle it, live on LinkedIn with Kyle Nitchen taking your questions.

Raken, Outbuild, Zero RFI, and WithCoverage cover the first four. We cover the truck, with new TrueAI features that let you set an alert for exactly that.

Friday, Oct 30 | 11 AM PT / 2 PM ET

Link to join on Linkedin Live: https://linkedin.pulse.ly/kobgqqhizg

Register to get the recording: https://atomicbuildinggroup.pulse.ly/dcmtfxoq6h

10/26/2026

Wow. Procore Technologies Groundbreak has left us speechless, so we thought we'd just show off how awesome last week was in a video... check it out.

10/23/2026

It was time for a makeover... a platform UI makeover, that is.

The features you rely on are all still here and work the way they always have. The interface just looks better doing it.

Questions about the update? Send your rep a message or reach out to us at [email protected], and we’ll be glad to help.

10/22/2026

The level of dedication and care on this team is unreal.

Our trailer at Groundbreak needed replacement parts (an uncommon scenario), so two of our team members, Robert and Jeremiah, loaded them up and drove overnight from Winston-Salem to Orlando, about 600 miles, to get everything fixed before the doors opened.

By the time visitors arrived, the trailer was up and running.

Our customers get this same commitment from the team every day, and we’re grateful to have teammates like Robert and Jeremiah on it.

Thank you both for the late-night miles and the early-morning repair job.

Now, how about that awesome new trailer? 👀 👏

Stop by and see it at Booth #1027!

10/22/2026

Procore Technologies Groundbreak Day 1 recap: lots of demos, lots of games, and zero blind spots at our booth.

Teams lined up all day to see TrueLook cameras in action, and one lucky visitor went home with Meta glasses.

Our team talked about AI and jobsite visibility for so many hours that most of us are now running on about half a voice.

After a fun night out with old and new friends, we’re back at the booth for Day 2 with copious amounts of coffee and whatever volume we have left.

Stop by booth #1027 for a live demo, a break from the AI noise with an Atari, slinkies, arcade games, and grab some exclusive swag.

10/21/2026

Major news from Procore Technologies Groundbreak: TrueLook is now part of Procore’s Agent Marketplace, with TrueAI running as an agentic workflow inside Procore.

Working inside Procore is one of the many things that sets TrueAI apart.

Construction AI only helps if people actually open it, and for a lot of builders, Procore is the first thing they open every morning.

A project manager working in Procore can ask what happened on site today or pull camera context into a daily log without switching tabs.

Procore customers can add TrueLook from the Agent Marketplace today:https://marketplace.procore.com/apps?cap=agentic

10/20/2026

Starting today, you can ask your jobsite camera a question, and it will answer you. We’re not kidding.

Type your question the way you would in any AI tool you already use, and your camera writes back with an answer based on what it sees on site.

That’s Chat, one of three new features in TrueAI Intelligence, the coolest product launch in TrueLook history.

Notify keeps watch on a specific area or condition and alerts you when something changes.

Brief sends you an automated email summary of site activity, so you know what happened without scrubbing through footage.

A few things you could ask in Chat:

• "When did the green telehandler first appear on site, and how often was it used afterward?"
• "Show me all visible cases where workers appear to be at height without obvious fall protection."
• "Compare the first and last week of last month and summarize the major site changes."

Chat only has answers based on what it sees on site, so you can try to ask it who you should start this week to win your fantasy league, but, unfortunately, it won't have an answer. 😂

We also added equipment tracking to TrueAI. Now, you can see where your equipment is, what was on site at a given time, and when the site had no equipment at all.

Chat, Notify, Brief, and equipment tracking are all included with Advanced and Premium subscriptions.

Learn more: https://truelook.pulse.ly/fknonet4uk

10/19/2026

Fifteen minutes at booth #1027 is all it takes to see TrueLook live.

We’re running two live demos each day at Procore Technologies Groundbreak, October 21 and 22. Stop by to see our platform and get entered to win some awesome prizes.

Then, Wednesday night, join us for happy hour with DroneDeploy. We’ll be pouring our Double Vision cocktail and running an AI photo generator all evening.

The whole team is pumped. See you there!

10/16/2026

Every TrueLook camera has a story behind it. Maybe it's a jobsite save, a schedule that held, or a client update that took five minutes instead of an hour. We want to hear yours.

At Groundbreak, booth #1027 will have a story studio built for sharing the best TrueLook stories. Tell us about your project and get some exclusive swag.

Address

Winston-Salem, NC

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Telephone

+18338783566

Website

https://www.truelook.com/, https://linktr.ee/truelook

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