11/17/2023
A few weeks ago, we hosted a Master class AI strategy and disruptive technology. What is disruptive technology, you may ask? It's an innovation or technology that significantly shifts or alters how consumers, businesses, or industries operate.
AI has undoubtedly taken the world by storm. If you're worried about how AI technology may potentially disrupt your industry (for better or worse), here are 3 tips for maintaining perspective in the face these huge changes:
—Diversify, and don’t try to time the market.
There isn’t a way to know how rapidly or slowly tech will change, and the best you can do is invest in a way that makes sense for your business or organization.
—Don't change who you are. Change how you think.
Look at Kodak as an example. The advent of digital photography shook up the traditional film camera industry. But Kodak decided to change with the times.
They are no longer a company that merely sells film and film cameras. With the adoption of digital photography and equipment, the company has shifted. They market themselves now as a company that helps capture and celebrate memories, in any form that takes place today and in the future.
—Don't abandon business fundamentals.
Technology may change and transition, but the tried and tested business principles endure. Regardless of what technology you adopt, always stay grounded in the fundamentals.
Read our blog for more tips on how your organization can adapt and thrive in the face of AI and other technological changes!:https://onstrategyhq.com/resources/ai-strategy/