06/08/2026
Meet Diane Peres.
Sales rep. Road warrior. Travel buff. Dance enthusiast. Mom. Ergophile. If you’re wondering about that last one, it’s a term describing a person who loves their work. Not a workaholic, but someone who genuinely loves their job or has a deep passion for their profession.
“I have a lot of love for what I do, visiting, understanding, creating connections,” says Diane Peres, sales representative for ESCO® products in Brazil’s northeast region.
Diane is a career sales professional. She began as a sales assistant in the manufacturing and building materials industry and worked her way up, expanding her expertise in selling, sales supervision, product training and a variety of marketing disciplines including merchandising, promotion, trade shows and more. Over the years, Diane honed her skills across a variety of sectors, including insurance, packaging, beverage, dairy, construction, heavy machinery, and mining. She started with Weir in April 2024.
“When I joined, I didn't know ESCO® equipment, but I was determined to learn,” Diane shares. “I've sold heavy construction equipment before, but selling ESCO® products was something totally challenging, innovative and motivating for me. I wasn’t afraid. I was courageous!”
Diane studied the products, the market and, especially, the ESCO customer profile.
“I wanted to know what my purpose was in the ESCO market,” adds Diane. “So, I learned by studying and doing the training that Weir provided, and I had a great support network from managers, colleagues and the customers themselves. I understand that I am the main bridge connecting the client and the industry, so I position myself correctly within this purpose.” She says she believes a lot in building connections where she gets to know each customer and they get to know her, not only in professional and commercial terms, but human ones as well.
And connect she does! Diane travels an average of 2,000 kilometers a month, visiting quarries, mine operators and rental equipment companies, establishing respect and partnership, and demonstrating her passion for creating human connections.
“Whether it's the smiles I receive, the chats over coffee or the descent into the mine, I truly feel honored,” she adds.
When she’s not on the road, Diane likes to stay active by walking, dancing and traveling for pleasure. She’s also loves learning and recently completed a course on neuroscience. Diane enjoys spending time with her husband and daughter, too, whom she says, “love hearing my stories about the mines, the machines and the road.”
