Apple Steel Rule Die Co.

Apple Steel Rule Die Co. Your single resource with multiple locations. The world’s most advanced technology, instantly available and competitive priced. In 1985, Apple Steel Rule Die Co.

started operations in Milwaukee, WI. Apple Die has gone from a startup to one of the largest steel rule die manufacturers in the United States. To further enhance our hold on the die making marketplace, Apple purchased Ashwell Label Die in November, 2003. Ashwell, now known as Apple South, manufactures Magnetic Flexible Dies, Magnetic Cylinders, Anvils, Printing Cylinders, Envelope Systems, and ot

her related products. The rapid growth has been facilitated by providing our customers with the three things that are the most important to them:

•Consistently the fastest turnaround of any die company in America. 90% of the die orders received at Apple are shipped the same or next day after receipt.
•Unmatched quality. Apple has quickly gained a reputation for quality be it a die for a membrane switch or for a folding carton.
•Competitively priced dies. Apple has some of the most competitive prices in the industry. Our exclusive discount program insures our customers of the finest quality die at the lowest possible price. Apple has been able to accomplish its phenomenal growth through a unique combination of man and machine. The craftsman at Apple have over two centuries of combined experience in the manufacturing of close tolerance dies, enabling Apple to make dies for, but not limited to; flexible circuits, displays, folders, gaskets, heat sealing, labels, decals, nameplates, overlays, membrane switches, packaging, vacuum forming. In addition to our experienced die makers, Apple uses only the latest in die making technology, from our modem file transmission and computer aided drafting system, to our lasers, automatic benders and quality control scanning machine. Thus, with the combination of qualified craftsman and the latest equipment, no job is too difficult for Apple. In fact, 30-40% of the dies that we produce have tolerance requirements of +/- .005″. To insure these tolerances, we quality control sample all our rigid tolerance dies with the actual material that you will be die cutting and we check these samples with our unique computer controlled scanning that has accuracy of .001 of an inch. Apple has assembled an outstanding group of craftsman, along with the most advanced equipment available because we are well aware that your customers are demanding faster deliveries which means that our die making lead times are being reduced. You should also be aware that we have mylar and sample making capabilities should you need same for proofing and/or printing purposes. Finally, for those of you that make your own dies, Apple can ship laser burned boards to any point in North America the same day that the order is received.

Happy Holidays from all of us at Apple Steel Rule Die! We will be closed December 24th – 26th and December 31st – Januar...
12/18/2025

Happy Holidays from all of us at Apple Steel Rule Die! We will be closed December 24th – 26th and December 31st – January 2nd for the holidays. Wishing you and your families a joyful holiday season and happy and healthy New Year!

As we gather together to celebrate the season of gratitude, we want to take a moment to express our sincere thanks for y...
11/24/2025

As we gather together to celebrate the season of gratitude, we want to take a moment to express our sincere thanks for your continued partnership and trust in Apple Die.

This Thanksgiving, we reflect on the relationships that have helped our business grow and thrive. Whether you’re a customer who puts their confidence in our products or a valued vendor who works alongside us to ensure excellence, we are deeply grateful for the role you play in our success.

We know that without the support of our customers and vendors, we wouldn’t be where we are today. Your collaboration and dedication make all the difference, and for that, we are truly thankful.

Please note that our offices and production facilities will be closed on Thursday, November 28th and Friday, November 29th, allowing our team to enjoy the holiday with their families.

From all of us at Apple Die, we wish you a happy and healthy Thanksgiving!

07/30/2025

There's just over one week left to take advantage of our 40 DAYS FOR OUR 40TH ANNIVERSARY 5% discount!

Use the promotional code “Anniversary” to take advantage of this limited-time offer. You must use the promotional code when placing your orders to receive the discount. The discount will be applied on your invoice. Offer ends August 9th.

Thank you once again for your support – here’s to many more years of innovation, success, and collaboration.

https://appledie.com/

We are thrilled to announce a monumental milestone this month - we are celebrating our 40th anniversary!From our humble ...
07/14/2025

We are thrilled to announce a monumental milestone this month - we are celebrating our 40th anniversary!

From our humble beginnings to becoming a leader in the die manufacturing industry, we couldn’t have made it this far without the continued trust and support of customers like you.

Over the past four decades, we’ve been proud to deliver precision, reliability, and innovation in every die we produce. Your partnership has been vital in helping us grow, evolve, and maintain our commitment to excellence.

We wouldn’t be here without you, our loyal customers and vendors, and so we’d like to offer a special promotional discount.

40 DAYS FOR OUR 40TH ANNIVERSARY!

For the next 40 days, we are offering a 5% discount on all orders.
From July 1st through August 9th, use the promotional code “Anniversary” to take advantage of this limited-time offer. You must use the promotional code when placing your orders to receive the discount. The discount will be applied on your invoice.

Thank you once again for your support – here’s to many more years of innovation, success, and collaboration.

https://appledie.com/

05/20/2025

Apple Die will be closed on Monday, May 26th to observe Memorial Day in honor of those who have made the ultimate sacrifice for our country. Regular operations will resume on Tuesday, May 27th.

01/19/2025

Our deepest sympathies and support go out to all those who have been impacted by the devastating fires in California. We stand with all who are navigating this difficult time.

In observance of Thanksgiving, Apple Steel Rule Die will be closed on Thursday, November 28th and Friday, November 29th....
11/25/2024

In observance of Thanksgiving, Apple Steel Rule Die will be closed on Thursday, November 28th and Friday, November 29th.

We wish you and your families a Happy and Healthy Thanksgiving!

10/09/2024

Sending safe thoughts and prayers to everyone affected by Hurricane Milton and recovering from Hurricane Helene. Our hearts go out to those facing challenges and uncertainty during this difficult time. Stay strong, stay safe, and know that our community is here to support you.

As we approach the 4th of July, we wanted to take a moment to extend our warmest wishes to you and your families on this...
06/26/2024

As we approach the 4th of July, we wanted to take a moment to extend our warmest wishes to you and your families on this special day of celebration.

On this Independence Day, we reflect on the spirit of independence that drives us all to strive for better, to innovate, and to overcome challenges together. It's a time to cherish our freedom and the countless opportunities it provides for continued growth and success.

Apple Die will be closed on Thursday, July 4th and Friday, July 5th to commemorate Independence Day.

Please send any orders by July 2nd for a guaranteed shipment before the holiday and kindly let us know if you need your order to ship prior to July 4th so we can ensure a timely delivery.

Wishing you a safe, joyous, and Happy 4th of July!

Introducing new Apple Die owner, Chong Lor:We are pleased to introduce Chong Lor, the newest partial owner of Apple Die....
05/03/2024

Introducing new Apple Die owner, Chong Lor:

We are pleased to introduce Chong Lor, the newest partial owner of Apple Die. Chong has been with the company for 17 years and has worked his way up through every department learning the ropes along the way. He is set to take over the company within the next 5-8 years as current owner, Barb Wambold, will be passing the torch to the next generation. You can reach Chong at 800-227-3437 Ext 137 or [email protected].

Apple Die has added the Acu-Gage optical inspection device to our Quality Assurance Department.In addition to our laser ...
05/24/2022

Apple Die has added the Acu-Gage optical inspection device to our Quality Assurance Department.

In addition to our laser scanner, this tool will enable us to measure and inspect our product in ways difficult to manage with the scanner. You can trust that Apple Die is continuously upgrading our processes to ensure a quality product in a timely manner.

https://appledie.com/apple-bites-acu-gage/

Address

7817 W Clinton Avenue
Milwaukee, WI
53223

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+14143532444

Alerts

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