28/10/2026
For decades, everyone who built with straw heard the same thing. Nice for a house. Maybe a school. Never for real buildings.
Paul Lynch heard it too. Years ago in Finland, he said he wanted to build a straw apartment building. People laughed.
Today he can walk through the answer. ETC Hyllie in Malmö is the tallest straw building in the world.
▶️ Watch the full story: https://youtu.be/Sr8fWfC_1dg?x=1
What once got laughed at is now a building people chose to live in. Thousands of people backed Hyllie before it was built, simply because they wanted homes like this to exist. Residents now feel the difference every day: fresh air, warm wood, a home that feels alive. Once people have lived like this, a concrete box starts to feel like a step back. That kind of demand doesn’t stay in one building.
That’s why Hyllie matters so much. The doubt was always “it won’t work for real buildings.” Now there is a real building, and it works. Straw construction no longer needs to make the argument. It has proof you can stand in. 🌾
Vision/client: ETC Bygg · Built by: Bygg AB Fredrik Fagerberg · Architect: Kaminsky Arkitektur · Structural engineer/Architect: Strombro Building Workshop· Wall system: EcoCocon
ETC Hyllie in Malmö is the world’s tallest straw building. Twelve s...