28/05/2026
60 years of history, a future yet to be written: Pramac celebrates the past and inaugurates the new 5.0 factory! 🎉
Yesterday was an extraordinary day. A historic milestone that is not just an anniversary, but a launching pad toward our next global challenges. We celebrated 60 years of innovation, growth, and passion, surrounded by distinguished guests, partners, and, above all, the people who make our company great every single day.
The event retraced an emotional journey along a clear common thread:
• Our Origins & Future Vision: From the deep legacy of our founding values to our global strategic trajectories, supported by our synergy with the Generac Group.
• People at the Center: A moment of deep gratitude dedicated to honoring long-standing collaborators, outstanding career paths, and the agents who have written our history.
• Innovation & Local Community: We officially inaugurated the new 5.0 factory, the major expansion of our production site in Casole d'Elsa, symbolizing continuous investment in technology and the future.
• Racing DNA: The parallel with the racing world could not be missed. Together with the Pramac Racing Team, the riders, and management, we celebrated the values that unite us both on the track and in the office: being Riders, Winners, Dreamers, Doers.
The day concluded with the symbolic ribbon-cutting ceremony, a tour of the new facility, and a time together to raise a glass and celebrate.
Thank you to everyone who attended, to those who organized this memorable event, and to the entire Pramac family around the world. The future of global power starts here! 🌍🔋
