About Us
Company Profile
The vehicles have achieved the grater importance in the modern times. May it be Utility vehicles, Light commercial vehicles or Heavy commercial vehicles 3 Wheelers, Jeeps, Tractors, or two wheelers, every vehicle has assumed significance in day to day life. This project name and styled as M/s Mascot Motors, situated at Telephone exchange square, Cent
ral Avenue Road, Nagpur, Is a dealership for M/s Honda Motorcycle & scooter India Pvt. It undertakes the trading in various models of Honda Motorcycles & scooters. Trading of spare parts of the vehicles sold by the dealerships is another activity which lends support to the vehicle sales line. It also takes upon the servicing activity for the vehicles with the help of well equipped workshop. M/s Mascot Motors is blessed with the colossal experience of proprietor who is previously director of parent organization M/s Maharashtra Vehicles Pvt. Ltd, a dealership of M/s Bajaj Tempo Ltd, Pune. History and Company Profile of - M/s Mascot Motors
M/s. Mascot Motors has been started its business in 2003 & has been one of the pioneer in the Automobile Dealerships. It is situated at 38/39, Gandhi Grain Market, Telephone Exchange Square, Central Avenue, Nagpur deals in various models of Honda Motorcycle and Scooter India Pvt. a well known products such as Honda Activa, and Honda Shine vehicles. It has stretched its arms to beyond city limits of Nagpur to Katol ,Buttibori and Hingana as a branch. The dealership has been ably managed by Promoter MR. Laxmansingh T. Bhonsle Started with the turnover of Rs.20 crore the company has touched the turnover of around Rs.35 crore in few years. The well established and professionally managed company is well equipped with goodwill and experience in automobile and thereby enjoys huge market share. Now with the infrastructure available and good market reputation the Promoter Mr. Laxmansingh Bhonsle has diversified the business activity in rural areas. Mission
“Continues growth, looking ahead and meeting the business challenges through strategic planning” Continues to be the goal statement of the organization
About the Principal HMSI
Honda Motorcycles & Scooters India Pvt ltd. is legendary organization and is recognized all over. Presently HONDA scooters are celebrated brand all over and has captured the market all over the country in no time. Hondas corporate philosophy was written in 1956 which underlines two fundamental beliefs viz Respect Individual and provide joy of buying, selling, and producing. The highly professionally managed organization welcomes a challenging spirit, and is a place worth to have work association
AS HMSI dealers are extended arms of the HONDA family, HMSI looks forward to its dealers to create and maintain such an environment and image. Selling and Marketing Strategies
In dealership of HONDA MOTORCYCLES AND SCOOTERS, the company has plan of selling 1200-1600 vehicles per month. The market would be taped in the in Nagpur District. Having Dealer Ship Net Work at Umred, Katol, Dighori, Umred Road, Butibori and Exclusive Main Branch at Hingna Dist Nagpur. As a part of this we have to fulfill the requirement of customers in rural areas like Hingna nearest adjoining areas to Nagpur having potential of around 600 vehicles per month. Spare Parts
The Spare part trading is another activity. The parent enterprise is one of the major forces in the market and is also geared up to capture market for two wheeler across the areas of operation. Mascot Motors shall have its outlet at every location mentioned above. In order to aware customers about new outlets at their home special marketing force shall be trained by the company which will look after the service outlet’s working condition and customer satisfaction at the outlet. Advertisement & Publicity
Advertisements play important role in achieving the set figures. The entity looks this area as a primary tool in developing and maintaining the customer’s relation. This is also a media, which takes you nearer to your customer. The Advertising campaign is being undertaken at each area of operation including Taluka level. The advertisement policy of the entity is certainly appreciable as it differentiates customers of the city, and those at taluka level. To have an idea about the features of products, the entity shall advertise the products in Marathi language at taluka level the entity has plan to hire the hoarding, which captures the eyes of customers. The media of newspaper has gained much more importance in the sales promotion activities. Accordingly, the entity from its incorporation insists on this medium and has summed up a large market by giving ads in Marathi as well as English daily local newspapers. Besides local news papers the entity wishes to advertise through display material, brochures, and Audio-visual displays. Organization Strength’s :
Employees
The knowledge and skilled employees is another strength of the organization committed and energetic executives all over is an added advantage of Mascot Motors
Growth Plan
As per mission statement of the organization, the organization is always plans ahead for enhancement of the business vertically as well as geographically, through healthy business tie ups beyond operating city limits. The unit plans for continues growth in the turnover to strengthen financial position of the business. Asset base & Infrastructure
As Mascot Motors has got good asset base and is well equipped in all respect in the field of automobile Industry, Mascot Motors has ensured support of all Facilities. The good infrastructure footing and wide spread customer base makes the both organization more healthy and sound. Bhonsle being the prince of the city of Nagpur is also one of the reorganized financial giant. Existing operations
Mascot Motors was inaugurated on 27th February 2003 with the hands of Kajiro Iguchi Director-Marketing HMSI has been functioning well since then. Presently all the operations are in full force. All the Machineries have been installed and made operational on the date of inauguration itself. Existing showroom is one of the attractive showrooms around. Socio- Economic Factors
Mascot motors, in this crucial stage of unemployment in the country, has provided employments to no. of persons in and around areas and thereby bestowing the social benefit.
