Simple Design Works Ltd

Simple Design Works Ltd The West Midlands strategic product design and innovation agency delivering impactful, commercially-viable innovations.

Creating successful products simply drives our passion for what we do! We’re a creative and inquisitive team of product designers and engineers ready to help you at any stage of your project. So whether you need help with concept development, prototypes, 3D printing, CAD drawings or manufacture, then get in touch!

23/12/2025

It's our last day in the office tomorrow.

As we head into the holiday break, a thank you to all our wonderful clients and partners who place their trust in us. And of course, to our dedicated team who we're immensely proud of and who have worked so hard this year.

We'll be back on Friday 2 January. In the meantime, wishing you all a restful break and a happy New Year 🎄🎅 🌟

We're thrilled to share that we're joining forces with Bonham & Brook - a team that shares our passion for helping busin...
05/11/2025

We're thrilled to share that we're joining forces with Bonham & Brook - a team that shares our passion for helping businesses turn great ideas into reality.

By combining our product design expertise with their specialist knowledge in R&D tax relief and innovation incentives, we're creating an ecosystem that helps businesses bring ideas to life, with confidence and support at every step.

From concept sketches to market-ready products, we'll ensure that every design decision, every prototype, every technical iteration isn't just moving your product forward – it's also structured to maximise your R&D tax relief and funding opportunities.

This means shorter claim cycles, stronger compliance and the peace of mind that your innovation investment delivers both commercial success and financial returns.

Special thanks to Nick Grimond and the whole team at Bonham & Brook for their vision and collaboration in bringing this partnership to life.

Here's to designing smarter, innovating faster, and growing sustainably – together 🚀

When your client's product makes it to 'that' kind of event.  One of our clients, Lifting the Mood, was recently feature...
20/10/2025

When your client's product makes it to 'that' kind of event.

One of our clients, Lifting the Mood, was recently featured at a major wellness event in New York City. Their beautifully designed adjustable weights were used in a pilates classes at Frame Fitness's launch event - where global star Dua Lipa was announced as the brand's new co-founder!

What we love most? LTM's founder was invited because of the supportive community she's built around women's strength and wellness. It's wonderful to see the entrepreneurial brands we work with getting recognition on the international stage. This is exactly the kind of meaningful, purpose-driven work we're passionate about supporting.

📷Credit: and Madison Phipps
Event hosted by Frame Reformer at Casa Cipriani NYC
Event management: WellUp Collective

When your client's heritage gets recognised on BBC1, you know you're working with true design pioneers.Earlier this year...
13/10/2025

When your client's heritage gets recognised on BBC1, you know you're working with true design pioneers.

Earlier this year, our client Race Furniture welcomed the BBC Bargain Hunt team to their Cotswolds facility for a feature on British design heritage and manufacturing excellence.

The episode airs today spotlighting the remarkable legacy of Ernest Race - from post-war innovation using recycled materials to designs that continue to set standards in British manufacturing today.

At Simple Design Works, we're privileged to work with manufacturers like Race Furniture who understand that great design isn't just about aesthetics - it's about solving real problems with innovation that lasts.

Our work with Race on the award-winning Connect seating system demonstrates this perfectly. Developed for Loughborough University, Connect transformed traditional lecture theatre design by:

✓ Creating flexible, customisable learning environments
✓ Reducing space requirements whilst improving sight lines
✓ Integrating modern technology needs (power/data ports)
✓ Earning RIBA East Midlands Building of the Year and FX International Design Awards.

Today, Connect is installed in prestigious institutions including Leeds, Newcastle, Glasgow and SOAS universities across the UK and Europe.

Congratulations to the Race Furniture team on their BBC feature to the continuing legacy of design excellence.

Over the last two years, we've been working with award-winning prosthetic manufacturer Blatchford to develop Avior - a g...
18/07/2025

Over the last two years, we've been working with award-winning prosthetic manufacturer Blatchford to develop Avior - a groundbreaking microprocessor-controlled knee that's transforming mobility for amputees worldwide.

The challenge? Creating a device that's simultaneously lightweight yet robust and technically advanced yet intuitive to use.

We worked across multiple areas of the project including enclosure design, materials engineering, user interface development and production readiness. All while meeting strict IP65 protection standards plus weight and tolerance constraints. But if you know us well, you'll know that we love solving a complex brief.

The result? A responsive prosthetic knee that delivers 48-hour battery life, natural biomechanical performance and genuine peace of mind for wearers.

Read the full case study ⬇️

Expert medical device design for Blatchford’s new smart knee prosthetic. IP65 sealing, lightweight engineering & user-centered design for enhanced mobility and safety.

We have some exciting news to share!We’re thrilled to welcome Giles Hemmings as our new Non-Executive Director – Electro...
11/07/2025

We have some exciting news to share!

We’re thrilled to welcome Giles Hemmings as our new Non-Executive Director – Electronics & Software Development.

With 30 years of turning bold ideas into rock-solid products, Giles will guide our team in crafting smarter, lighter and more scalable electronic and connected solutions for our clients.

Please join us in giving Giles a warm welcome. We can’t wait to share the innovative projects already in the pipeline. Exciting things ahead! 🔧✨

Address

County House, St Mary’s Street
Worcester
WR11HB

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+441432367617

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