23/10/2026
Careers in engineering are shaped by people - and by the culture around them.
In May 2025, the VDMA launched MaSHEnenbau, an initiative for female engineers.
It focuses on exchange, networking and know-how to support their professional development, and it raises awareness among key stakeholders in companies of the gender dimension of corporate culture.
After around 1½ years, the initiative is taking shape in practice: the first exchange of experience among its project pilots has taken place. The discussions ranged from mentoring and female talent programmes to transparent communication.
Two aims, one direction: individual career paths and the corporate environment around them are addressed together. For the plastics and rubber industry, this is a relevant signal. Machinery, processing technology and materials depend on skilled engineers along the entire value chain.
At K, talent development and diversity are part of the conversation about the future of our industry. Initiatives like this one add to that dialogue. ⚙️🤝
The project is funded within the programme “Wandel der Arbeit” by the Bundesministerium für Arbeit und Soziales and the European Union through the European Social Fund Plus (ESF Plus).
👉 Find out more about MaSHEnenbau on the VDMA website: https://bit.ly/4yvq3SZ