Picterra

Picterra Picterra provides sustainability leaders with a Mission Control for Environmental Intelligence.

Our GeoAI platform transforms satellite and drone imagery into continuous, verifiable insights across land, supply chains, and ecosystems.

26/03/2026

For Judith Beyeler, Head of Sustainability at Walter Matter, EUDR didn’t just raise the bar; it changed what proof looks like down to individual farm plots and verifiable evidence.

For a small team managing a global supplier network, that meant figuring out how to process large volumes of geolocation data, often incomplete or inconsistent, and turn it into something reliable and usable.

With Picterra, Walter Matter SA has operationalized that shift.

In this video, Judith shares how they approached it:

🌎 Working with real-world data at scale
⚙️ Enabling non-experts to assess deforestation risk in minutes
🔍 Generating transparent outputs that they can explain to suppliers and customers

Since starting:
📍 ~500,000 farm plots analyzed
🌐 26 countries covered
📦 1,000+ shipments verified

This is what making EUDR compliance operational looks like in practice.

Watch the full customer story here: https://youtu.be/eBkgs5ixNFQ

Earlier this week, we shared our first public insight on Brazil’s 2026 coffee crop.At first glance, the crop looks stron...
25/03/2026

Earlier this week, we shared our first public insight on Brazil’s 2026 coffee crop.

At first glance, the crop looks strong. But the story is more complex.

After early drought and extreme heat, conditions improved, and the vegetation recovered. Everything looks healthy today.
But crops don’t simply reset after stress.

What happened during those early stages can still affect how the plant develops later, even if the canopy looks green.

In our latest blog, we explain what's really happening this season and why these hidden signals matter.

Read the full story → https://picterra.ai/blog/brazils-2026-coffee-crop-looks-strong-does-the-data-agree/

23/03/2026

🫘 Brazil’s 2026 coffee harvest is expected to be a record. But farmers on the ground aren’t so sure. And the data may suggest otherwise. Is the market wrong?

CONAB is projecting 66.2 million bags, and the market is already pricing in abundance. But in parts of São Paulo and southern Minas Gerais, growers describe a very different season. Dry soils during fruit formation, extreme heat in December, and uneven recovery across plots.

As one producer put it:

“This is not a super harvest. The plants suffered.”

So which version is closer to reality?

We’ve just launched our first public GeoAI insight, powered by Picterra Insights Hub, to explore that question. Tracking how the crop responded to drought and heat over time, it reveals differences across regions that traditional indicators don’t capture.

Some areas absorbed the stress. Others didn’t.

And that could shape yield, quality, and availability in the months ahead.

Explore the insight → https://picterra.ai/insights/

04/12/2025

🌿 Governments and companies are investing heavily in preserving biodiversity. But proving conservation impact at scale remains a major challenge.

Field audits and static surveys often leave gaps, making it hard to verify whether incentives or restoration efforts are truly working.

Picterra’s Insights Hub brings visibility down to the land level, tracking hedgerows, riparian buffers, shade trees, and habitat connectivity directly from imagery.

The result is verifiable geospatial evidence that helps regulators, funders, and sustainability teams confirm biodiversity gains with confidence.

Verify sustainability claims with GeoAI.

26/11/2025

🌍 Land-based carbon projects hold enormous promise, but turning that promise into verified CO₂ impact is still difficult.

📉 Field surveys and manual estimates are slow, expensive, and complicated to scale, especially as expectations around carbon credibility continue to rise.

🛰️ Picterra’s Insights Hub helps solve this by continuously monitoring landscape change and identifying measurable CO₂ removals and insetting outcomes at scale. It brings clarity to where restoration is working, where risks remain, and where investment delivers real impact.

Verify sustainability claims with GeoAI.

30/10/2025

🌾 Regenerative agriculture is transforming how we grow, source, and sustain. But how do you prove that progress is real?

📊 Most regenerative efforts still rely on self-reported data and scattered metrics, making it challenging to connect environmental improvements with business outcomes.

Picterra’s GeoAI makes verification measurable, linking soil health, crop diversity, and water balance directly to yield, cost, and profitability. This is regeneration you can measure, prove, and scale.

🌍 Join us live on 6 November for a conversation on how credible standards and continuous data are bringing regenerative agriculture from promise to proof.

Verify sustainability claims with GeoAI.

📅 From promise to proof: verifying regenerative agriculture’s real impact
🎥 Live session hosted by Picterra in partnership with CocoaRadar

➡️ https://www.linkedin.com/events/7389309939724410881/

15/10/2025

🌳 Deforestation risk often shows up when it’s already too late, after suppliers are exposed and forests are lost.

⚙️ But supply chains don’t have to stay reactive.

By combining satellite imagery with GeoAI, companies can verify sustainability claims in near real time, reducing cost, risk, and verification time while strengthening long-term resilience.

🌎 Join Picterra & Planet live at the World Coffee Innovation Summit to explore how near-real-time, high-resolution monitoring is helping companies prove deforestation-free sourcing with data that regulators, investors, and partners can trust.

Verify sustainability claims with GeoAI.

📅 Can supply chains get ahead of deforestation before the damage is done?
🎥 Live from the World Coffee Innovation Summit, London

➡️ https://www.linkedin.com/events/7383431748346351616/

17/03/2025

📢 We’re excited to share our new company video! 🚀

Inaction is no longer an option. 🌍 Deforestation, biodiversity loss, and environmental risks are accelerating—but the right data can drive real change.

Regulations are tightening, and consumer expectations are rising. Companies that fail to adapt risk falling behind—not just in compliance but also in credibility. Investors, regulators, and customers are demanding hard evidence, not self-reported claims.

💡 Whether you're managing land use, ensuring supply chain integrity, or navigating new sustainability rules, the challenge remains the same: understanding what’s happening on the ground—and proving it with real, verifiable data.

That’s where Picterra steps in. Our GeoAI-powered platform transforms satellite and drone imagery into regulatory-ready insights, helping organizations detect risks, safeguard ecosystems, and act before it's too late.

For businesses, it means staying ahead of compliance risks. For farmers and producers, it means fair recognition for sustainable practices. And for communities, it means protecting the natural resources we all rely on.

⏳ The companies that act now will set the standard. Those who wait will struggle to catch up.

📺 Watch our new video to see how Picterra turns geospatial data into real, measurable impact.

How does a global mining leader like Eramet tackle diverse geospatial challenges across exploration and environmental mo...
10/03/2025

How does a global mining leader like Eramet tackle diverse geospatial challenges across exploration and environmental monitoring?

By adopting Picterra’s flexible GeoAI platform, Eramet’s teams gained the autonomy to create and deploy models quickly, without relying on specialized data science expertise.

"The main issue for us was autonomy. We needed a solution that our teams could handle without extensive data science expertise. Picterra has met this need by providing a powerful yet user-friendly platform," shared Hani Zahiri, GIS Product Manager at Eramet.

This streamlined approach has improved efficiency, accelerated decision-making, and ensured reliable data quality across their operations.

Discover how Picterra is powering Eramet’s innovation and sustainability efforts: https://picterra.ch/showcase/autonomy-in-analysis-eramets-journey-with-picterra-toward-autonomous-geospatial-solutions/

25/02/2025

Curious how GeoAI can be used for proactive EUDR risk assessment? Find out in just over a minute! ⬇️

1️⃣ Mapping of your supply chain sourcing locations
Picterra digitizes supply chain data and ensures quality verification, creating a reliable, accurate digital footprint.

2️⃣ Rigorous supplier data quality verification
Picterra ensures geolocation accuracy with 30+ stress tests, risk scoring, and continuous data verification and cleaning.

3️⃣ Deforestation risk assessment
Picterra uses GeoAI and deforestation data to assess sourcing locations, ensuring EUDR compliance and deforestation insights.

4️⃣ Final risk assessment report
Picterra delivers EUDR-compliant risk and DDS reports with automated updates and TRACES submission for continuous compliance.

21/02/2025

Picterra Tracer, powered by our fully productized GeoAI system, elevates transparency, accountability, and impact for deforestation-free supply chains, biodiversity protection efforts, carbon capture and verification schemes, and more.

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