06/11/2026
Muscle Dynamics (A.K.A. the "Maxicam" brand). 1980's. A shop up the freeway about 4-5 miles from us, MD started in the 1970's. Made clean, minimalist equipment (including dumbbell racks). 2"x2" and later 2"x3" and 2"x4". They had, to my eye, a distinctive look. I don't know if Icarian (another great company) or someone else came up with the look first, or imitated MD. We sold them OEM parts, including dumbbell saddles & weight stacks (at one point among our best-selling parts). In the early years, we always gave them booth space at trade shows, like NSGA & SGMA. One of the owners, Roger, had in the early years, climbed up a power pole and using alligator clips, jacked into the grid, and powered the equipment in the shop. Los Angeles was different then. Another owner, Brian, later co-founded . Mainly imported equipment. A noted great salesman. It was said of Brian that he could sell anything to anyone. (Cameo: our rubber-encased Olympic plates [Part No. RUBO] introduced in 1981 and still sold today).